May 14, 2016
Following a question from Rick Toon, podcast listener on our LinkedIn group, Daniel talks us through how he’d approach the essentials of digital marketing in terms of services and essentials you should be using. Daniel also visits Keyword research and its relationship to Hygiene, Hub and Hero Content, Ciaran indulges in a spurious fishing analogy, and Daniel explores some interesting influencer outreach and content curation techniques.
Wordpress.com
Hosted
Wordpress website for those of you wanting to get up and running
with a website content hub.
Google Search Console
https://www.google.com/webmasters/tools/
Great tool for understanding how Google search views your website
and also gives you the keywords you think your website is
about.
Google Adwords Keyword tool
https://adwords.google.co.uk/KeywordPlanner
Ubersuggest
http://ubersuggest.org/
Target Internet SEO tools comparison report
http://www.targetinternet.com/seo-tools-comparison-raven-seomoz-buzzstream/
Ciaran’s Complete guide to QR codes
http://www.targetinternet.com/complete-marketing-guide-to-qr-codes/
http://www.targetinternet.com/putting-your-contact-details-into-qr-codes/
Create a pre written tweet button
http://www.targetinternet.com/how-to-create-pre-written-tweet-buttons-and-links/
Feedly
https://feedly.com/ Hootsuite
https://hootsuite.com/
Sean Greentree
http://seangreentree.co.uk