Jun 13, 2017
If you have ever studied marketing you will have come across PR Smith’s SOSTAC® Plan. But what is SOSTAC® and how can you use it to improve your results in a digital world?
Daniel walks us through this daddy of marketing planning systems with a specific focus on how it can be applied to define and improve your digital marketing campaign planning and processes.
Download the Target Internet Content Marketing Calendar
Useful books by PR Smith http://prsmith.org/books/