Jun 2, 2023
There has never been a more important time to be thinking about innovation as when things in the digital marketing world are moving so quickly.
In order to quickly adapt to change and avoid it being disruptive, innovation should be built in and implemented into your organisation.
Listen in to today’s podcast to learn...
Jun 1, 2023
Handling over 90% of searches, Google undoubtably dominates the search engine market and is consistently a hot topic in the world of digital marketing.
However, today, let’s talk about Bing… With 900 million searches a day, Bing is often overlooked when it shouldn’t be. In this episode, Daniel, Ciaran and Louise...
May 25, 2023
Today Ciaran is joined by CEO and Founder of Enchant Email Marketing Agency, Philip Storey, about why email is as important as ever in 2023 why brands should consider focusing their time and resources into this channel.
Philip talks about how we can go about supercharging our emails - where to start, getting practical...
May 17, 2023
In 2022, Google revealed that you weren’t allowed AI generated content on your website. However, in February 2023, Google announced that ‘high-quality content is high-quality content’ and they’re focusing on quality rather than how the content is produced.
In this episode of the Digital Marketing Podcast,...
May 4, 2023
The GOST framework is a model for goal setting, that is split into four components; goals, objectives, strategy and tactics.
However, there can be a lot of confusion between on how the components differ and how to work GOST into your marketing plan.
In this episode of the digital marketing podcast, the team define each...