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Jan 27, 2023

Social media can mean very different things to different people based on factors such as their interests, their lifestyle – and often their age.

Although overall social media usage has changed dramatically post-covid, there are still large demographical differences between the way users behave online which can help...

Jan 23, 2023

Building community is an extremely effective, but overlooked marketing strategy, as it focuses on establishing real connections with your audience.

Building relationships with your users shows how committed you are to understanding their needs, earning their loyalty and trust and can help to improve customer retention.

Jan 16, 2023

It is without a doubt that AI is becoming more and more advanced and with AI tools, marketers can automate certain cognitive tasks to help them streamline workflows.

With AI assisting in the more repetitive admin tasks, we can spend more time on work that work that requires higher level of attentional and emotional...

Jan 9, 2023

You might briefly remember Daniel and Ciaran discussing a content sharing tool last year that was so powerful, they were reluctant to tell you about it. Well, that tool is QUUU Promote and on this episode of the Digital Marketing Podcast, co-founders Matt and Daniel talk to Ciaran about social signals, the tool and how...

Jan 4, 2023

Happy New Year and welcome back to The Digital Marketing Podcast.

It’s the beginning of a fresh year. Usually with this comes New Years Resolutions and we’ve decided to put together our digital marketing resolutions to help you feel prepared for the year ahead.

From revising and repurposing successful...